Process support
- How Canine Caviar works differently
- What Canine Caviar does differently within the production process
- What added service Canine Caviar provides in the value chain
Product claims
- Usage of an ingredient that makes the Canine Caviar brand better
- Process or ingredient that makes Canine Caviar safer
- A process that makes Canine Caviar worthwhile
Third-person endorsement
- Experts in the field who can speak on Canine Caviar's behalf
- Past users/clients with proof support of stories or reviews
- Recognized awards and acknowledgements
Behavioral results
- Clinical tests
- In market usage study
- Before and after studies